[Day-9] About me, or 9-28-95-5-78-7-65536-9 (Part 2)

Note: in case you landed in here directly for some reason, here is the PART 1.


So my journey here started in 2011 (so goes the 4th number of the title)  with 2-year traditional Business School graduate career step. I was a digital learning and digital communications manager in a big international corporation, which is L’Oreal.

2 years in, I realised that I I’m not a corporate baby and decided to go after the start-up like experiences instead. And so I joined Assessfirst (SAAS platform solution offering Personality and Motivation test the for recruiters and candidates). During my time there I was involved in the rebranding, marketing strategy, website creation and digital marketing …  It was an ultimate “piscine” like experience that made me absorb a tonne of articles, tutorials, books, peer-to-peer learning with colleagues and “learning-by-doing” lessons in a considerably short period of time.  But the most important takeaway from this experience was the fact that I’ve got to review and reform my way of doing things: pass from the corporations like “planning” to the life-like “just do it”.
And it was also then that I got the first taste of all the excitement and hardship that a start-up has to offer. And it was also then that I realised I will never go back to the classic job environment: the one that doesn’t have this dynamic, demanding, engaging and all-consuming energy that a start-up does.  And it was also then that I first started to seriously consider starting my own company in a not so distant future.

And with this in mind, I started to think of my future experiences as a preparation for this “not so distant future”. Since then I started to consider my future jobs as “learning” experiences that will let me acquires the “start-uper essentials” skill set. And I figured that the most essential among all would be the technical package.

I started  with the baby steps and I did learn HTML and CSS3 online so that today I can read and write the web pages, modify templates and not get lost in WordPress (yes, I know that it’s still very basic, but nevertheless). And then I found a job in  a consulting firm that combines Business Processes focus and Technical expertise. And so here I am today, 2 years after (surprise surprise) working on Salesforce (SAAS software too) implementation projects (or as we fancily call it here “digital transformation projects”),

If you had the patience to follow it up till here you can certainly see that the 42 has its destined place in the story.  What you might not know yet, however, is the bigger WHY? of my decision to get there (there is a separate article in fact, but I thought it would worth having a summary here). So what  I am looking for at 42, is first the atmosphere of my “rich” on brain exercises childhood,  when I used to be surrounded by people who think fast and have at least 140 IQ (even though I know it’s not the most accurate measurement, it does its job to illustrate the idea), Secondly, it’s a personal challenge to test my brain limits, or its learning capacity (just to make sure that it haven’t yet reached the degradation stage of its development haha). And third, is to meet new friends and to create memories worth being told to my grandchildren someday haha

Looking back on the post I have realised that it got way too long again and so the rest will come in the last part of this post – PART 3, or EKATERINA’s USER MANUEL.


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